Established Insurance Provider
Brand:
Established Insurance Provider
Date:
Oct 2024
Industry:
Finance & Fintech
Scope:
10 Months
Problem
Faced low link equity and weak discovery for brand + policy-specific search terms.
Strategy
Built high-trust backlinks from insurance and finance publications, plus long-form educational content aligned with FAQs and claim-related queries.
The Success We Delivered
92
New referring domains
38%
Increase in organic visibility
24%
Growth in non-branded traffic
31%
CTR lift on target pages
15%
Higher engagement time
2.6X
More SERP-featured snippets
“Link-building and content strategy brought authority and discoverability we lacked.”
Anon
Digital Marketing Lead
